As Communications Senior Director at HBW, Rachel Edwards manages strategic communications, media relations, and branding for HBW and its clients.

Before joining HBW, Rachel worked as a Regional Director for Senator Ted Cruz in his 2018 re-election campaign for U.S. Senate. She has also worked at a leading global marketing communications firm, managing digital and traditional advertising campaigns for her clients. Rachel has developed communication strategies and advertising campaigns for both nationwide and regional organizations.

Rachel holds a B.S. in Communication Studies and an M.A. in Advertising from the University of Texas at Austin.